Just a test. I’ll delete it later
Alright! Still working with Dragon NaturallySpeaking. I think it’s an okay program that probably gets better with a lot, and I do mean a lot of use. I’ve been using this thing for about three days now and I can tell you that there are times when I like using it like why just need to do simple dictation or what I’m in the flow of dictating something. But trying to use it for VoiceCommands and trying to get it to understand simple words, and I speak very clearly, is sometimes problematic in fact there are times when I like to take the microphone and the computer and throw them against the nearest wall because I become so frustrated with Dragon naturally speaking. Now, I’m going to give it a full 30 days and see how easy it becomes, or complicated, after that 30 days. Obviously right now I’m dictating to Dragon in the add new post field of WordPress. One of the things that I really like about it is that I can get so much more down in such a reduced amount of time. Corrections within a sentence or paragraph are pretty simple. But sometimes navigating around the page or document isn’t as easy as I would like it to be and that may be something that comes with practice. Also you really have to get used to the idea of having all of your thoughts together before you start speaking. It doesn’t handle fumbling around with words very well. So far the best use that I’ve gotten out of it is through a combination of speaking and mouse clicking. I can’t just kick back on the sofa the way I would like to. Maybe at some point I’ll be able to do that. Maybe at some point I’ll be able to do virtually everything by voice. I still have a lot to learn and hopefully I can do that within 30 days. So right now I’m just going to click the publish button and see what happens with this post.
voice over, like life, is marketing. And marketing is finding a way to give people what they are looking for. I never buy anything really from the late night “Sham Wow” guys, marketing guru’s and snake oil salesmen. But I have to admit I do love to listen to a well performed, well written and well delivered sales presentation. Listening to them is an education. Watch them and what they do. Companies spend millions on advertising and it’s not random. They have polls, focus groups, surveys and countless other ways to determine what people want and how to give it to them. You can take advantage of what they do by paying attention to advertising.
Whatever you do, whoever you are, you’re always selling. Everything we do in business, industry and even interpersonal relationships comes down to marketing. Nothing happens until something is sold. Products and services have to be marketed no matter how good they are. We sell ourselves with our personalities, our VOICES, our eye contact, our confidence, our attitude. Whatever your training or education, the one with the best first impression still wins. And that is marketing.
In voice over, we are usually selling something. That’s why people hire us. It’s not necessarily a product. Sometimes it’s an idea, a concept, a service. So we are adept at selling with our voices. But before we get to the point where we are in the studio doing a recording, we have to sell ourselves. It doesn’t matter whether you’re doing a TV or radio slot for a car dealership, a fund raiser for a non-profit or a corporate training video. You are selling.
As voice over professionals, we really need to make sure we make a study out of marketing. Not just because we are selling for others, but because we want to keep working. there is an element of self preservation in the study of marketing and since the techniques are changing on a regular basis, we need to make sure we keep up.
How do we market our services? Well, we start by making sure we are ready to put ourselves out there. Making sure we are competitive. This is a very competitive business, and we need to find way’s to stand out. Once you have the confidence, the training and the skills, you need to make sure you have a plan to evaluate every script you read, every audition you go on and every meeting you take. Run over your internal script. Plan it out.
Think about your audience. Who are they. What is the message you are trying to convey and what audience are you trying to reach. Once you understand who your audience is, and what they’re looking for you need to make things “pop”. How can you create interest in the first few words.
You should always be asking yourself these questions. They aren’t just about “recording” voice overs. They are also the questions you ask yourself in order to make a great presentation to a client, agent or at an audition with people sitting right in front of you.
Always remember your audience. Who they are, what do they want and HOW CAN YOU BEST GIVE IT TO THEM.
“You can get what you want by giving enough other people exactly what they want” – Zig Ziglar
voice over Marketing 1
I went to the Carquinez Straight overlook the other day to take some tilt shift video. Well, the tilt shift didn’t turn out too well. In fact, it didn’t turn out at all. So I decided to use the footage that I had and add some virtual green screen effects. I really do this just to figure things out, so don’t be too harsh in your criticism. I don’t expect an academy award, haha. So here it is. Use the full screen button if it’s too small.
A friend asked me to make a little Camtasia video about how this was done. I’ve done it before, but I wanted to show what the screen looks like so it’s easier to get things lined up. I’d love to get some creative comments from some of you who do this kind of thing professionally. But this is the way that I do it.
At a family members house today working on an old XP system. I’m glad that some skills are still remembered.
Sent from my iPhone
Sent from my iPhone
Sent from my iPhone
Sent from my iPhone